Competitor tracking
One question, asked once: who does the AI name first, who later, and who not at all.
How it compares
Same prompts, same day, same ruler
Headline metric
First-mention rate (approximate)
Denominator
Identical to your own score's
Where rivals come from
You name them; we don't guess
The shape of it
This diagrams the concept, not the UI — screenshots go stale on every redesign; structure doesn't.
What it does
First-mention rate
In what share of cells you're the first brand named in the answer — closer to real competitiveness than mere presence.
Side by side, same frame
You and your rivals on the same prompts and the same day — no cherry-picking your best day against their worst.
Drill into individual prompts
Equal totals hide a lot — usually you're winning half the prompts and losing the other half.
How to get going
- 1
Add the rivals
Name and aliases is all it takes. They never enter the public benchmark sample — a rival is someone else's brand.
- 2
They share your existing prompts
No separate setup. Comparison only works on identical prompts; a second set would be a different ruler.
- 3
See who gets named first
Read the first-mention rate with the per-prompt detail: one gives the verdict, the other tells you what to fix.
How it actually works
These live behind a login, so you can't verify them on the spot. That's exactly why the mechanics are spelled out here; each line maps to a specific implementation.
The denominator is shared with your own score
First-mention rate is first-position cells over all qualifying cells — the same denominator as your visibility score, which is what makes brands comparable.
★It's approximate — and it flatters you
We can only rank within the brands you track. The answer may name third parties you never registered, ranked ahead of you and invisible to us — so your first-mention rate skews high. That caveat lives in our source code, and it belongs here too.
"Named first" is not "recommended first"
A brand can appear first in a preamble, as background, even as a counter-example. Treat it as a strong directional signal, not a precise rank.
What it can't do
This section matters as much as the ones above. Leaving it out would decide "this fits me" on your behalf.
- It can't see rivals you never registered; it only ranks within your list.
- It doesn't reverse-engineer a rival's content strategy, and it won't copy it for you.
- It isn't a precise ranking — don't publish it as a leaderboard.
Other capabilities
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